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Rich in traditional Vietnamese market culture at Chuong village conical hat market

VOV.VN - “If you want to eat white rice with catfish/If you want to wear a good hat, go to Chuong village…”, this folk song has been passed down for generations about the conical hat making profession in Chuong village because of the charming beauty as well as the durability and strength of the hats. After hundreds of years of history, the hat making profession is still passed down, and Chuong village hat markets still meet periodically to bring hats to many places.

Báo điện tử VOVBáo điện tử VOV07/07/2025

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According to the elders of Chuong village, the village's hat making profession has a history of more than 300 years, but no one in Chuong village knows where it actually originated.

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The Chuong village hat making profession has been around for many years, and the Chuong village hat market has been around for many years. Therefore, the Chuong village hat market is imbued with the traditional market culture of the Doai region.

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The market is located on the Day River, right in front of the ancient village communal house.

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Chuong village's conical hat market still meets six times a month, on the 4th, 10th, 14th, 20th, 24th, and 30th of the lunar calendar.

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The colors of life of the people of Chuong village converge at the rustic, rich conical hat market, bearing the cultural characteristics of the market of the people of Xu Doai associated with the banyan tree, well, and communal house yard.

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The daily life of the people of Chuong village is not rushed, but every day the market is especially crowded and bustling very early.

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The market starts bustling at 5am on the large land in front of the communal house yard. Most of the customers are elderly.

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The Chuong village conical hat market opens early, but also closes early. Usually at 7am the market starts to empty out, and by 8am there are no more buyers or sellers.

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The area selling materials such as frames and hat brims of various sizes is located on both sides of the main market area.

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The finished hat selling area with stacks of hats of all kinds stacked high in the center of the market.

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In addition to hats, the market also sells conical hats with many different designs.

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The area selling materials and tools for making hats such as hat rings, fishing line, sewing needles, and silk threads are also displayed in many colors.

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The area selling mo leaves is in the yard of a centuries-old communal house.

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The price of the finished hat depends on whether the stitches are thin or thick, which will create the firmness and durability of the product, ranging from 20-70 thousand VND.

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The finished hat selling area is always the most crowded and bustling area with many sellers and buyers.

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The market is also a place where hat makers exchange stories about their craft villages and wholesale.

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Many locals said that in recent years, the Chuong village conical hat market has also regularly attracted tourists.

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Thanks to the development of tourism , Chuong village hats are no longer simply used to protect women from the sun and rain, or to beautify them, but have also become special handicrafts and souvenirs for tourists.

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After more than 300 years of passing on the precious craft, the small village on the Day River still preserves the hat making profession of its ancestors.

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The conical hat markets continue to be held day after day, month after month, as if to affirm that Chuong village still silently preserves the unique traditional features in the cultural and spiritual life of the Vietnamese people.

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The conical hat is not only a thing to protect women from the sun, rain, and the hardships of women in the fields, but also to make Vietnamese women more graceful and attractive.

Thu Vu/VOV.VN

Source: https://vov.vn/du-lich/dam-da-van-hoa-cho-viet-truyen-thong-tai-phien-cho-non-lang-chuong-post1212760.vov


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