On the afternoon of July 8, the Department of Culture, Sports and Tourism of Phu Tho solemnly held a ceremony to celebrate and launch the Phu Tho tourism stimulus program in a new development space. This is an event to celebrate the 65th anniversary of the establishment of the Vietnam Tourism Industry (July 9, 1960 - July 9, 2025). Leaders of the Vietnam National Tourism Administration, Phu Tho People's Committee and many delegates and tourism businesses in the province attended.
Delegates pressed the button to launch the Phu Tho tourism stimulus program in a new development space.
Vice Chairman of Phu Tho Provincial People's Committee Nguyen Khac Hieu emphasized: To fully promote the role in the new development space, it requires synchronous, drastic and creative participation from departments, branches and localities in the province. The focus is to strengthen inter-sectoral and inter-regional coordination in a substantive manner, improve the quality of planning work, promote investment, expand destination promotion with modern, in-depth and highly pervasive communication tools. From there, gradually turn Phu Tho into a leading cultural, ecological and resort tourism center in the Northern region; crystallizing historical values and contemporary vitality; where tourism is not only an important economic sector, but also a space for experience, creativity and sustainable development.
Director of Vietnam National Administration of Tourism Nguyen Trung Khanh spoke at the conference.
At the ceremony, Director of the Vietnam National Administration of Tourism Nguyen Trung Khanh highly appreciated the initiative and positivity of the Department of Culture, Sports and Tourism of Phu Tho province. The merger of the three provinces of Phu Tho, Vinh Phuc and Hoa Binh to form the new Phu Tho province has created a large, synchronous and harmonious development space, especially in the tourism sector. Notably, the economic scale of the province has increased rapidly, reaching 345.6 trillion VND in 2024, ranking 6th in the country and expected to reach 390 trillion VND in 2025, 1.56 times higher than in 2020.
In particular, tourism is increasingly identified as a field with great potential, capable of making important contributions to local socio-economic development in the coming period. In terms of resources, this is a land that converges all the elements to develop comprehensive tourism: cultural and historical values of Hung Temple, Xoan singing, Hung King worship; unique ecological landscapes such as Hoa Binh Lake, Xuan Son National Park, Tam Dao, Dai Lai, Thanh Thuy resorts, golf courses, high-class mountain resorts, community tourism integrating indigenous culture...
With its location adjacent to the capital Hanoi, synchronous transport infrastructure and temperate climate, Phu Tho province (new) has favorable conditions to develop high-quality tourism products such as: cultural - spiritual - origin tourism; resort, ecological and health care tourism; community tourism associated with the identity of Muong, Dao, Cao Lan ethnic groups; sports - adventure tourism; and MICE tourism, weekend tourism. This is an opportunity to reposition the tourism brand of the Northern midland and mountainous region, increasing the attraction and competitiveness in the national tourism development strategy in the new period.
However, besides new opportunities and potentials, the province also faces challenges, such as repositioning the destination brand for Phu Tho tourism; resolving the fragmentation in state management and destination management in the context of establishing a two-level local government; overcoming limitations in tourism human resource capacity, promotion and development of tourism products after the merger.
Source: https://bvhttdl.gov.vn/phat-dong-kich-cau-du-lich-phu-tho-trong-khong-gian-phat-trien-moi-20250708195515784.htm
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