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Trade promotion for goods
According to statistics, for Quang Nam province (old), the total retail sales of goods and service revenue in the first 6 months of 2025 is estimated at 42,624 billion VND (up 16% over the same period last year). Of which, retail sales of goods are estimated at more than 24,697 billion VND (up 10.8% over the same period in 2024).
For Da Nang city (old), the total retail sales of goods and service revenue in the first 6 months of 2025 is estimated at VND 79,149 billion (up 24.53% over the same period last year). Of which, retail sales of goods are estimated at VND 43,533 billion (up 18.27% over the same period in 2024).
According to Ms. Le Thi Kim Phuong - Director of the City Department of Industry and Trade, timely implementation of business support activities has had a positive impact, accelerating the process of economic and social recovery and development in the area.
Thanks to activities to stimulate shopping with stable prices; many festivals, fairs, trade and tourism events organized have stimulated the city's retail market to grow well.
It is not difficult to recognize the efforts of businesses in the city to open up the market for their goods. Owning many products such as high-quality cereals, brown rice cakes, brown rice tea, cajuput essential oil, etc., Me Mit Hoi An Food Company Limited (104 Doan Ket, Hoi An Tay Ward) takes advantage of the domestic market and seeks export directions to increase consumption of goods.
Ms. Thai Thi Nhi - Director of Me Mit Hoi An Company Limited said that the company has cooperated with farmers in Thang Binh, Hoi An, Duy Xuyen, Nui Thanh, Dai Loc, Dien Ban to grow beans, sesame, nutritious seeds, cereals... using organic methods to proactively have clean raw material areas.
The company has followed clean product processing procedures to achieve HACCP certification (Hazard Analysis and Critical Control Points) for its products. Up to now, the company has opened many stores and distribution channels in Hoi An, Tam Ky, Da Nang city center, Hanoi, Ho Chi Minh City...
“Thanks to the trade promotion channels of the industry and trade sector, I have introduced goods and connected with Japanese and Thai businesses to aim for export,” said Ms. Nhi.
The city's Department of Industry and Trade said that the above growth figures are great achievements, however, the industry also recorded many difficulties of the business community in the process of expanding production and business, especially exporting goods. These are obstacles in administrative procedures, especially customs procedures; difficulty in accessing credit capital; volatile export markets such as tariff and non-tariff barriers...
Practical support
According to Ms. Le Thi Kim Phuong, production and business activities of enterprises are still facing difficulties due to the slow recovery of the world economy and escalating geopolitical risks. Inflationary pressure is still latent, and exchange rates fluctuate unpredictably. Meanwhile, the number of enterprises in the city is relatively large but their scale is not yet strong.

The city's industry and trade sector regularly monitors and promptly resolves difficulties and problems for businesses, and at the same time proposes to the City People's Committee to recommend central ministries and branches to resolve them according to their authority.
“To promote growth, the Department of Industry and Trade continues to effectively implement policies to support businesses in technological innovation, production development, and improving competitiveness to meet the increasing demands of the market, especially exports.
At the same time, we will implement industrial promotion projects to support businesses and production facilities in converting to clean, environmentally friendly production equipment to improve productivity and product quality, and support the construction and registration of trademarks and brands to facilitate the promotion of goods consumption," said Ms. Phuong.
2025 is the final year of implementing the socio-economic development plan of Da Nang city for the period 2021 - 2025, and at the same time opens a new development period 2026 - 2030. The Da Nang city government is committed to accompanying and supporting businesses in the area and calling on the business community to join hands with the city to achieve double-digit growth rates, contributing to the overall growth target of the whole country.
Source: https://baodanang.vn/khoi-thong-rong-mo-thi-truong-hang-hoa-3297036.html
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