• The 1st Ca Mau Crab Festival 2022: Honoring Ca Mau products
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In Ca Mau, crabs are raised by people in extensive shrimp ponds, or in rice-shrimp fields..., concentrated in the communes of Phan Ngoc Hien, Dat Mui, Tan An, Nam Can... with traditional farming methods, producing crabs with firm meat, hard shells, and lots of roe, sold at stable prices on the market. On average, after about 6 months of farming, they can be harvested, then they start releasing the seeds for the next crop.

People in Tan Xuyen Ward mainly sell crabs through traditional traders.

In addition, crab farming is also developing in many other localities in the province. In An Xuyen ward alone, there are more than 1,000 households raising crabs in the traditional way, with an average profit of about 40 million VND per crop. Traders mainly supply to the market and wholesale markets in the Western provinces; sell to restaurants, hotels, etc.

Nowadays, digital technology is developing, however, many households in rural areas still do not have access to technology, knowledge and skills are limited... so they only sell to local traders.

Mr. To Van Chua, An Xuyen ward, said: "In recent years, people have harvested crabs in the traditional way, mainly by setting traps, setting traps...; crabs are purchased by traders at home. The price of crabs sometimes fluctuates abnormally, up or down, depending on the time. Currently, the price of crabs is about 120-130 thousand VND/kg, large-sized crabs cost 400 thousand VND/kg, and small crabs cost more than 200 thousand VND/kg."

Recently, taking advantage of the growing trend of digital technology, many people tend to sell online. A typical example is Ms. Nguyen Thi Tu Trinh (Tan Thanh ward). As a young person, eager to start a business, passionate about Ca Mau crab, after a period of researching and learning how to livestream on social networking platforms such as Facebook, TikTok..., Ms. Tu Trinh boldly implemented and has found her own market. Her livestream sessions are fixed from 7-9 pm every day, this is also the time with the most viewers. Over the past year, in the crab livestream sessions, she also introduced some products that are also Ca Mau specialties, such as dried products, homemade shrimp paste... Thanks to her skillful speaking skills, as well as quality products, especially Ca Mau crab originating from Nam Can, Ms. Tu Trinh has received the trust of customers, and orders have gradually increased.

Ms. Tu Trinh excitedly said: “My advantage is that I am from Ca Mau, and everyone knows that Ca Mau has the best crab specialty in the country. I have to take advantage of this to introduce Ca Mau crab specialty to all customers nationwide.”

Ms. Nguyen Thi Tu Trinh (Tan Thanh ward) approached customers through livestream sessions and received many interactions about Ca Mau crab specialties.

Ms. Nguyen Thi Tu Trinh (Tan Thanh ward) approached customers through livestream sessions and received many interactions about Ca Mau crab specialties.

Tu Trinh's initial livestream sessions had very few viewers and little interaction, but thanks to her efforts to invest and persistently livestream regularly, the number of customers gradually stabilized. To increase the appeal and attract viewers, Tu Trinh also experienced enjoying crab dishes on livestream sessions, sharing with viewers her feelings about the taste of Ca Mau crab specialties.

From crab raw materials are processed into many delicious and nutritious dishes.

“The transportation process was very rushed at first, because crabs are fresh and cannot be transported far away. Now I have found a way to ship crabs by plane through shipping units such as Viettelpost, provincial flights... Crabs are sent to big cities such as Hanoi , Ho Chi Minh City, Da Nang... Today's shipping will bring them to customers by noon tomorrow, very fast. In the future, I want to promote more so that everyone knows about the excellent quality of Ca Mau crabs and choose to buy and enjoy them,” Ms. Trinh shared.

With the enthusiasm of Ms. Tu Trinh as well as many young people starting a business on the e-commerce platform, not only Ca Mau crab, but now many other specialties of the province such as: dried shrimp, dried fish, three-sided crab, soft-pressed Siamese banana, banana candy... are also consumed on the e-commerce platform.

“For crabs, most people sell to traders. Recently, the Association has developed the form of selling on e-commerce platforms, and is encouraging households to sell in this form to increase income, while also helping Ca Mau crab expand its market,” said Mr. Cao Van Thom, An Xuyen Ward Farmers’ Association.

Nhat Minh

Source: https://baocamau.vn/cua-ca-mau-len-san-thuong-mai-dien-tu-a40001.html