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Pepsi initiates trend of changing AI avatars to celebrate Tet

VnExpressVnExpress08/02/2024


The online community shares AI avatars celebrating a bright Tet, expressing the wish to enjoy life to the fullest every moment, responding to the message "Live the moment" initiated by Pepsi.

The traditional Tet holiday is the time when people put aside all their worries to return home, reunite with their families and parents, and live each moment to the fullest. This inspiration led Pepsi to initiate the trend of changing AI avatars to reflect Tet, and received a response from the community. Interestingly, behind the AI ​​photos are many warm stories.

In fact, creating AI photos using the Zalo AI Avatar feature is no longer strange to users. However, the trend of changing avatars with photo frames and backgrounds in prominent Tet colors is "causing a storm".

Not only shared on Zalo, AI photos are also actively posted by users on platforms such as Facebook, TikTok... bringing the Tet atmosphere across social networks.

Showing off photos of himself and his relatives enjoying spring flowers created by AI, Mr. Nguyen Thanh Quy (28 years old, Dak Lak ) wants to preserve as many moments of his family members as possible, especially during reunions.

"I chose AI photos because I found them interesting, the images retain their authenticity while still being neat and the colors are vibrant. I save both the actual photo and the AI ​​photo so that I can look back at myself or my parents and siblings in the past," Mr. Quy added.

Meanwhile, Ngoc Anh (23 years old, Ho Chi Minh City) shared beautiful, happy images under the brilliant fireworks scene. She also took the opportunity to create many AI images with the happy, excited faces of all family members.

"I studied abroad for 3 years, now I can come home to celebrate the traditional New Year with my parents, so I really cherish the moments with my family. I like posting AI photos because they are cute and interesting," Ngoc Anh said. She also helped her father create a photo of her celebrating New Year's Eve and a series of photos of her mother wearing ao dai during Tet.

AI-generated photos of social media users wearing Ao Dai to celebrate Tet. Photo: XIN NGUỀN

AI-generated photos of social media users wearing Ao Dai to celebrate Tet. Photo: ZaloPay

In addition to the reunion theme, users creating photos from Zalo AI Avatar can also choose other design styles such as: images wearing traditional ao dai, warm scenes at home, spring outings to enjoy flowers, admiring New Year's Eve fireworks...

In addition to images, social media users also share stories about Tet reunions over the years, bringing positive energy to followers. Each story is a time when the meaningful message "Live the moment" initiated by Pepsi is spread and responded to.

Diep Chi

Pepsi initiates trend of changing AI avatars to celebrate Tet - 1

Pepsi collaborates with Zalo to launch the minigame "Follow the AI ​​Avatar trend, win great Tet gifts".

To participate in the minigame, users follow these steps: Access the "AI Avatar" feature in the Zalo app or here. Next, choose one of Pepsi's 3 AI Avatar styles to create your own AI Avatar. After having a photo, replace your personal Facebook profile picture with AI Avatar in public mode with 3 hashtags in the caption content #Pepsi #PepsiMangTetVeNha #SongTronKhoanhKhac. Take a screenshot of the post to change the profile picture and comment below the program's Minigame post and tag 2 more friends.

Top 10 comments participating in the Minigame with the AI ​​Avatar screenshot that receives the highest number of responses (not counting reactions), and completes all the steps correctly will immediately receive a Fujifilm Instax Mini 12 camera.

Time to participate in the minigame is from January 31 to 11:00 on February 19.



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Tag: Pepsi

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