Bringing AI to End Users

By the end of the second quarter of 2025, many more technology companies have brought generative AI to many devices for the mass market segment, bringing many benefits from AI to many areas of daily life.

Harnessing the Power of AI

For many years now, the photography feature has been one of the key factors for users to choose to buy a smartphone. Therefore, technology companies have been actively participating in the competition to improve photography features, upgrade both hardware (camera) and software algorithms, and exploit the maximum power of AI.

At the end of June, the HONOR brand launched the mid-range smartphone line HONOR 400 Series with a series of AI upgrades. This device line is equipped with a miniature "AI Studio" called AI Pocket Studio - an integrated content creation toolkit that provides flexible editing capabilities and realizes ideas in just a few steps with the help of AI. Users can easily edit photos right on the device with tools such as: AI Object Removal 2.0, AI Background Separation, AI Image Enlargement feature will remove unnecessary details, change the background and expand the frame naturally and smoothly. The highlight is the AI photo-to -video feature, turning still photos into vivid short videos in 5 seconds. This is a device line that even many current flagship lines have not yet integrated. Users can also combine 2 to 9 animated photos into a coherent and emotional visual story.

The annoyances and disadvantages of mobile devices have now been optimally overcome by AI. Removing unnecessary details and objects from photos after taking them is becoming simpler, faster and more natural. For example, the newly launched OPPO Reno14 Series mid-range smartphone line possesses a series of AI image editing assistant photography features such as: Enhance clarity, anti-glare, AI face sharpening... bringing an easy, professional post-production experience right on mobile devices. The phenomenon of people being photographed with their eyes closed or having an "unsightly" mouth shape, especially in group photos, is now perfectly handled by AI as long as there is another photo of the subject in the photo library that needs to be edited. Group photos now no longer have the problem of some people being clear, some blurred, some smiling - some crying. Photos that are tilted or unbalanced can also be re-composed and re-adjusted by AI.

Phổ cập AI tới người dùng cuối - Ảnh 1. — AI Fake Detection feature on smartphonesPhoto: HONOR

Elevate the experience

Through extensive cooperation with Google, which has the advantage of being the developer of the Android operating system, smartphone manufacturers are increasingly expanding the application of generative AI to enhance user experience in all areas of daily life.

In 2025, many mobile devices will be integrated with AI virtual assistants to enhance search, personalization and intelligent interaction, bringing a seamless and convenient experience to users. Currently, many social media users have been scammed by fake videos, video calls or conversations of relatives created with Deepfake technology. Therefore, HONOR has continued to develop many "AI to fight AI" features, aiming at security and work efficiency such as AI fake detection to help users identify fake video calls. When a user receives a video call, AI will analyze the image data displayed in the video to detect whether the image is real or fake.

For Vietnamese users, AI toolkits developed by smartphone manufacturers themselves help improve performance and user experience in real-life everyday situations with complete Vietnamese language. For example, with AI Voice Transcription, users can easily create subtitles, translate and intelligently summarize videos, meetings or calls. AI Call Translation supports real-time translation of text, images and bilingual conversations. In particular, AI Call Summary will automatically record and summarize important content after each conversation.

On the OPPO Reno14 Series mid-range smartphone line, the Gemini Live feature supports users to interact with voice, images and text in real time, turning the smartphone into an ideal "AI companion" for work and life. OPPO also said that it will soon integrate the Gemini AI assistant from Google into the OPPO Watch X2 Series smartwatch line to better serve users. In 2025, Samsung integrated a streamlined and intelligent AI toolkit (similar to Galaxy AI on high-end devices) Awesome Intelligence into the Galaxy A Series smartphone line, supporting search and visual experience for Galaxy A Series users in the mid-range segment.

Realme in early June 2025 also introduced the popular smartphone C71 with a price range of only 4 million to 4.5 million VND, integrated with a smart AI experience toolkit with useful features to speed up operations and expand creativity for users. Specifically, with AI Eraser, users can erase excess objects in photos with just one touch; AI Clear Face sharpens portraits in low light conditions or group photos; AI Image Matting quickly separates the background for flexible photo editing. The device also integrates Google Gemini and Circle to Search, allowing intuitive searching by circling right on the screen. The C71 is also equipped with AI Noise Reduction Call 2.0 - smart call noise filtering technology, helping conversations to be clearer in noisy environments.

Health Tracker Assistant

In May 2025, Samsung launched the Galaxy Ring smart ring with integrated Galaxy AI. With modern sensor technology combined with AI algorithms, as a health monitoring assistant, Galaxy Ring has the ability to measure heart rate, measure heart rate variability, analyze detailed sleep and evaluate daily energy consumption.

Source: https://nld.com.vn/pho-cap-ai-toi-nguoi-dung-cuoi-196250705210111453.htm