Thanh Ha Lychee's special journey to Mena Gourmet

DNVN - Thanh Ha litchi from the 2025 crop is exclusively distributed and sold at the high-end supermarket chain Mena Gourmet. Behind this exclusivity is a whole journey full of passion and meaningful stories.

Bringing Thanh Ha lychee to Mena Gourmet is the passion of Mr. Nguyen Duc Quynh - General Director of Menas Group, a native of Thanh Ha land. With a burning passion, Mr. Nguyen Duc Quynh wants to introduce the quintessence of this agricultural heritage to gourmets and culture lovers across the country.

Menas Group General Director Nguyen Duc Quynh is very passionate about Thanh Ha litchi.

He spent a lot of effort to sign a contract to purchase more than 10 tons of all kinds of lychees for the first lychee season, including all 200kg of lychees from the ancestral lychees and lychees from trees surrounding the ancestral lychees, and established a strict purchasing, preservation, and transportation process, ensuring that each lychee reaching customers retains its original flavor.

For Mr. Nguyen Duc Quynh, this is not only a business but also a way to show gratitude to his homeland, contributing to preserving and spreading the value of a precious heritage. He believes that when enjoying Thanh Ha lychee, customers are not only buying a fruit but also buying a story, a unique cultural experience.

Mr. Nguyen Duc Quynh affirmed that Menas Group is extremely proud to accompany Thanh Ha farmers in the mission of promoting and developing the value of Thanh Ha litchi - an agricultural product with a strong historical and cultural imprint.

In particular, Menas built a separate brand identity for Thanh Ha litchi as a symbol of the connection between the quintessence of agricultural land and modern operating and distribution standards, contributing to enhancing the image of Thanh Ha litchi in the high-end market.

Thanh Ha litchi is currently sold exclusively at the high-end supermarket chain Mena Gourmet.

“We are committed to bringing the unique flavor and story of our ancestral lychee to discerning domestic and international customers through Mena Gourmet Market, corporate buildings, special distribution channels such as airports, Vietjet and media publications, affirming the class of Vietnamese agricultural products. Our greatest desire is to bring Thanh Ha lychee to the global market, so that the quintessence of Vietnamese heritage can reach the world," emphasized Mr. Nguyen Duc Quynh.

Thanh Ha litchi is currently sold exclusively at the high-end supermarket chain Mena Gourmet (B1 floor, Menas Mall Saigon Airport, 60A Truong Son, Tan Binh District, Ho Chi Minh City). Customers can come to buy directly or call the hotline 081 959 8989 to order so as not to miss the opportunity to enjoy this heritage fruit.

This year, Mena Gourmet’s lychee sales channel will expand to 10 supermarket systems in key districts of Ho Chi Minh City and will continue to expand nationwide in the coming time. Thereby, not only satisfying customers’ taste buds but also bringing special emotions, reminding them of traditional values ​​and Vietnamese quintessence.

Hai Chau

Source: https://doanhnghiepvn.vn/doanh-nhan/hanh-trinh-dac-biet-cua-vai-to-thanh-ha-ve-voi-mena-gourmet/20250625101840575