This agreement continues the effective cooperation between the two sides over the years and opens a new development path with a long-term vision.
The agreement is built on the successful foundation of the 2019-2024 period. In the context of being affected by the pandemic, Vietnam Airlines still maintains its companionship with Hanoi City, implementing investment, trade and tourism promotion programs, contributing to spreading the image of the capital to the international community and consolidating the role of the national brand.
Entering a new phase, the cooperation between the two sides aims to promote communication about Hanoi with the main message "Hanoi - Come to love", effectively exploiting the extensive flight network and media ecosystem of Vietnam Airlines.
In addition, the two sides will coordinate to organize market promotion activities, develop tourism products and introduce destinations, integrating them into cultural, artistic and sports events that have a widespread impact domestically and internationally.
These activities not only aim to increase the number of visitors to Hanoi but also enhance the competitiveness of Hanoi on the regional tourism map.
Vietnam Airlines will also join new initiatives in organizing specialized events in the fields of aviation and tourism, contributing to creating a unique mark for Hanoi in the annual series of events of the industry.
At the same time, the airline will provide optimal air transport solutions for Hanoi's delegations, contributing to efforts to improve the effectiveness of foreign affairs activities and Hanoi's professional image in the international arena.
Speaking at the signing ceremony, Mr. Dang Ngoc Hoa, Chairman of the Board of Directors of Vietnam Airlines, said that Vietnam Airlines will promote its strengths in flight network, service quality and brand reputation to work with Hanoi to realize the goal of becoming a leading destination in Asia, while promoting sustainable socio-economic development and enhancing the position of the capital.
During its 30-year development journey, Vietnam Airlines has always accompanied localities in promoting tourism, introducing typical products and spreading the country's image to the world.
To date, the company has established comprehensive cooperative relationships with more than 40 provinces and cities, affirming its pioneering role in connecting localities with domestic and foreign economic and tourism centers.
Source: https://baovanhoa.vn/du-lich/ha-noi-va-vietnam-airlines-hop-tac-quang-ba-thong-diep-ha-noi-den-de-yeu-144631.html
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