There are still many positive factors for Vietnam's textile and garment industry in the coming time, so businesses need to take advantage of opportunities to soon complete the export plan of 47-48 billion USD.
Lightning Campaign
General Director of Hoa Tho Textile and Garment Joint Stock Corporation Nguyen Ngoc Binh said that the US announcement of a 46% reciprocal tax on Vietnamese goods on April 3 immediately created a negative effect when some customers announced the cancellation or temporary suspension of orders, causing production to slow down. However, after the information about the temporary suspension tax 90 days was announced on April 10, the market immediately recovered, customers urgently requested delivery in a short time. Faced with the above situation, the unit was forced to monitor and adjust the daily production plan. Currently, the unit is mobilizing all resources to boost production, complete orders before July in order to deliver to customers soon, thereby gradually completing the revenue target, profit as planned.
In May 2025, the Vietnamese textile and garment industry continued to record positive signals with export turnover reaching 3.84 billion USD, an increase of 6% over the same period in 2024. This is the highest export level ever recorded in May, surpassing May 2022, a period of sudden growth due to the "overbuying" phenomenon after the Covid-19 pandemic. Thereby, bringing the total export turnover of the industry to 17.8 billion USD, an increase of 10% over the same period in 2024, corresponding to an absolute increase of 1.6 billion USD. About market share In terms of exports, the US continued to be the largest export market in the past 5 months with a turnover of 6.97 billion USD, up 17%; followed by the European Union (EU) with 1.86 billion USD, up 15%; Japan with 1.83 billion USD, up 11% over the same period,...
According to Chairman of the Board of Directors of Vietnam National Textile and Garment Group (Vinatex) Le Tien Truong, although the market has been constantly fluctuating, with proactive and flexible management, the group has maintained its growth momentum from the second half of 2024 to present. In the face of unpredictable developments in tariff policies, the group has directed garment enterprises in the entire system to implement the "90-day lightning-fast working" campaign, effectively utilizing signed orders, making great efforts, and determined to complete orders for the second quarter within 90 days (before July 5, 2025). The group also held a meeting with garment production and business to learn about the supply chain of raw materials and accessories, prioritize the use of fabric sources from enterprises in the system if they meet quality requirements, and support enterprises in classifying each item and market at risk of being affected by new tax policies to have a basis for negotiating with customers and finding suitable directions in the coming time.
Regarding the yarn industry, the market is still sluggish but has improved compared to 2024. The yarn system in the first six months of the year has been profitable, although still low. Many units have had stable profits for the past eight consecutive months such as: Vinatex Phu Hung, Phu Bai Yarn, the yarn industry of Hoa Tho Textile and Garment Joint Stock Corporation, etc. The Group's total consolidated revenue in the past six months reached VND 9,035 billion, equal to 49% of the yearly plan; profit reached nearly VND 556 billion, equal to 61% of the yearly plan and 197% compared to the same period in 2024.
“With the trend of larger, longer-term orders, acceptable unit prices in the past six months have helped businesses proactively plan production, bringing high efficiency. Normally, the first half of the year usually only accounts for 40% of the year's profit, due to the long holidays and Tet, along with this period, the whole industry mainly makes summer goods, low value. However, this year's context is quite unique when the efficiency achieved in the past six months is equal to the second half of the year, in which, the efficiency per mobilized working days increased by about 16% compared to the second half of 2024", Mr. Truong affirmed.
Create unique value
Commenting on the market in the last months of the year, Mr. Truong said that businesses have enough production orders until August and September and are actively negotiating for the following months. Both customers and manufacturers have agreed to negotiate a suitable price under the condition that the export tax rate to the US is specifically determined. When there is a specific decision on tariffs, the parties will meet again to negotiate the final price. In addition, with unpredictable market fluctuations, especially geopolitical instability and trade wars in some countries around the world, businesses must closely follow all developments in order to have flexible response solutions to boost production and optimize operational efficiency.
Sharing more about the difficulties the unit is facing, General Director of Hoa Tho Textile and Garment Joint Stock Corporation Nguyen Ngoc Binh said that new orders from US customers for August onwards are very slow, even in some cases stopping completely. The main reason is that customers need to monitor and re-evaluate the situation of purchasing, consumption, inventory and the impacts of new tax policies. Many customers have cut the number of orders compared to the plan or negotiated with deep discounts, including CM (processed garment) and FOB (purchase of raw materials, production, semi-finished products). Some customers decided to transfer orders to factories in Bangladesh or keep production in China.
CEO of May 10 Corporation Nguyen Thi Phuong Thao added that the market signal in the last months of the year is not really feasible, especially for shirts. According to customer assessments, because consumers have bought a lot in the past due to concerns about price increases, consumer demand in the third and fourth quarters is expected to decrease by 10% to 20%. On the other hand, with unpredictable market developments, businesses need to be flexible in their solutions to respond. Currently, May 10 is proactively seeking and expanding its raw material supply through connections with member units in the group, as well as some businesses in India and Taiwan (China)... In addition, it is actively implementing solutions to diversify product designs, markets and customers, thereby promoting production and business, and soon reaching the set goals.
Source: https://baoquangninh.vn/giu-nhip-xuat-khau-det-may-3364112.html
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