VETC honored at Insider GMC 2025

At the Insider Growth Makers Club (GMC) 2025 event, with the participation of more than 60 senior leaders and strategic partners of Contentsquare, VETC was officially honored with the award: "The Fastest Technology Adoption & CDP Deployment" Recognizing the fastest and most synchronized CDxP deployment speed in Vietnam.

At a time when the automatic toll collection and transport infrastructure industry is entering a digital revolution, VETC does not follow the slow implementation path. As a member of the TASCO ecosystem, they choose to transform strongly, putting data as the foundation and speed as a competitive advantage right from the beginning.

From March to April: VETC creates a "technological miracle"

According to Mr. Nguyen Manh Hung - Head of Marketing, the entire CDxP system was deployed and went live by VETC in just 40 days. While many large enterprises need 3-6 months for the basic integration phase, the VETC team has completed:

Connect data from 100+ user behavior events on the App
Set up 40 personalized scenarios & auto-follow up
Optimize multi-channel Customer communication: app, email and notification in just the first month

This is not luck, but the result of a closely coordinated team from engineering, marketing, operations to data analysis – determined to deploy CDxP as a true growth operating platform.

“Doing in 40 days what others need 6 months, that is the difference between determination and results.” Nguyen Manh Hung, Head of Marketing, VETC

CDxP is not just technology, it is a growth accelerator

In the shared slide, VETC affirmed that the goal is not only to digitize communication, but also to improve user experience in real time. Specifically:

Email open rate >40%, click rate up to 8.9%
Conversion rates exceed 15% on personalized campaigns
Increase the efficiency of deposit and transaction completion on the app platform

These are numbers that exceed current market standards, where many businesses are still struggling with email open rates below 20% and click rates of only about 1–2%.

While most other businesses are still “mapping data” and struggling in the integration preparation stage, VETC has operated Insider CDxP as a living ecosystem. This is not a technology test, but a real, measurable growth system that delivers real results.

VETC is not the only company implementing CDP, but it is one of the very few that has completed the implementation, run it, and brought ROI in less than 2 months.

VETC is not just collecting fees, they are redefining the travel experience.

Non-stop toll collection is just the first touchpoint. VETC's new ecosystem aims at much more, from insurance, after-sales, to RSA services - Roadside Assistance rescue service, where every interaction is personalized according to real-life behavior.

CDxP from Insider not only helps connect data and channels, but also creates a personalized automation platform at scale, exactly what Vietnamese businesses need to overcome uncertain growth periods.

Insider GMC 2025 is where those who dare to go first are named. And for VETC, speed is not only an advantage, but also an operating philosophy.

You could be next.

Connect with the Insider Vietnam team to start your own CDxP journey, with speed and efficiency proven by leading brands like VETC./.

(Vietnam+)

Source: https://www.vietnamplus.vn/vetc-duoc-vinh-danh-tai-insider-gmc-2025-post1049917.vnp