TopZone enhances Apple shopping experience in Vietnam

(Dan Tri) - With nearly 100 stores nationwide, TopZone has contributed to changing the way Vietnamese users access Apple products. From having to pay extra for hand-carried goods with risks of repair and warranty, customers can now buy genuine products more easily and with peace of mind.

Many Vietnamese users love Apple products and are willing to spend a lot of money to own even high-end models. However, before TopZone appeared, the domestic Apple user community often had to wait a long time to buy genuine products, or accept to spend tens of millions of VND more for hand-carried goods to own them sooner.

Meanwhile, neighboring markets such as Singapore or Thailand have had products very early. Therefore, from the very first day of launch, TopZone CEO was determined to change this reality.

Up to now, the time to sell iPhone in Vietnam is getting shorter and shorter. If previously Vietnamese customers had to wait for weeks, even months compared to major markets, then in the recent iPhone 16 launch, Vietnamese customers received their phones just one week after countries in the highest priority group.

Besides, TopZone also made a strong impression on Apple when continuously achieving success in terms of sales as well as the number of stores present nationwide.

Currently, TopZone owns nearly 100 specialized stores according to Apple standards, the largest scale in Southeast Asia. This network not only helps users in many provinces and cities easily access and experience products, but also ensures that all factors from design, display to service are up to standard.

This is an important foundation for TopZone to bring the shopping experience in Vietnam closer to tier 1 markets, while creating the image of a dynamic and potential market in Apple's strategy.

TopZone stores are guaranteed to bring an experience close to Apple Store to the Vietnamese Apple Fan community (Photo: TopZone).

Besides the number of stores, TopZone's business results are also one of the bright spots, contributing greatly to Apple product sales in Vietnam in recent years.

TopZone representative said that during the iPhone 16 launch, TopZone recorded more than 10,000 pre-orders recorded after only 30 seconds of opening the portal, revenue reached 2,000 billion VND in just 38 days, with more than 60,000 units sold - three times higher than the same period last year. On the opening day alone, TopZone successfully delivered 20,000 units, an outstanding number in the Vietnamese market.

TopZone prepares for new iPhone launches for many months in close cooperation with the Apple team to ensure market demand is met (Photo: TopZone).

“These figures not only reflect TopZone’s operational capacity and supply capability, but also demonstrate the strong purchasing power of Vietnamese users. The results that TopZone has achieved are proof that Apple has correctly recognized the potential of the Vietnamese market,” a TopZone representative affirmed.

TopZone constantly updates financial incentives such as installment purchases, MWG Paylater,... to make it easier for customers to access Apple products (Photo: TopZone).

The strong development of the TopZone system has helped Apple products reach deeper into Vietnamese consumers, while strengthening the company's presence in a market where purchasing power is growing strongly every year. This helps TopZone become an important strategic partner of Apple in Vietnam.

Looking to the future, TopZone CEO Doan Van Hieu Em affirmed that TopZone will continue to play the role of a “strategic bridge” between Mobile World and Apple, aiming for a revenue target of 1 billion USD from Apple products by 2027. If this goal becomes a reality, not only will Apple users in Vietnam benefit, but it will also contribute to strengthening the position of the Vietnamese market with Apple.

Source: https://dantri.com.vn/kinh-doanh/topzone-nang-cao-trai-nghiem-mua-sam-apple-tai-viet-nam-20250824192748393.htm