Lam Dong - Convergence and Shine

Lam Dong participated in the 80-year National Achievement Exhibition with a booth themed “Lam Dong - Convergence and Shine”. This is not only a place to introduce achievements, but also a miniature image of a locality that is gradually transforming strongly on the journey of integration and development.

Comrade Y Thanh Ha Nie Kdam, member of the Party Central Committee, Secretary of the Provincial Party Committee took a souvenir photo in front of the province's exhibition space.

Make your mark with careful, creative preparation

Immediately after the opening ceremony of the exhibition, comrade Y Thanh Ha Nie Kdam, member of the Party Central Committee, Secretary of the Provincial Party Committee, Head of the National Assembly Delegation of Lam Dong province, and comrade Dinh Van Tuan, Vice Chairman of the Provincial People's Committee, directly inspected the local exhibition space. The presence of the provincial leaders demonstrated their close attention and strong determination in promoting the image and introducing the outstanding achievements of Lam Dong to domestic and international friends.

Provincial Party Secretary and provincial leaders visit the exhibition space

Here, the Provincial Party Secretary acknowledged the elaborate, scientific , in-depth preparation, ensuring the elements of art, technology, content and identity. The exhibition space was cleverly designed, harmoniously combining images, artifacts and typical products with the application of modern digital technology, bringing positive communication effects. The work of connecting tourism, coordinating with localities and travel businesses in promoting potentials and advantages was also highly appreciated.

The Provincial Party Secretary acknowledged and highly appreciated the preparation work.

In particular, the area displaying OCOP products and outstanding achievements in the fields of politics , economy, culture and society is reasonably arranged, clearly demonstrating the comprehensive and sustainable development of Lam Dong throughout history.

Strategic messaging

The theme “Lam Dong - Convergence and Shine” is not only the exhibition slogan but also a strategic message. “Convergence” is a meeting place, crystallizing historical, cultural, human, resource, scientific and technological values. “Shining” represents the aspiration to rise up, affirm the role, position and actively contribute to the common development of the country.

Tourists visit the exhibition space of the province

In the exhibition space, the connection between the past - present - future is vividly shown through precious documentary images, historical artifacts, urban development models, high-tech agriculture, clean industry, services - tourism, culture and heritage. The products on display are carefully selected, truly reflecting and representing the development of the locality, positively affecting the emotions of visitors.

Graphics: N.Russia

One of the highlights that helps Lam Dong exhibition booth attract a large number of visitors is the strong application of digital technology. Not only stopping at the traditional display form, interactive technologies, touch screens... bring intuitive, vivid and new experiences. Visitors not only "watch" but also "explore", "interact" and "experience" reality. Content such as OCOP products, green tours, high-tech agriculture... are presented with modern technology, contributing to spreading the image of a dynamic, creative Lam Dong, ready to welcome opportunities from digital transformation and international integration.

Graphics: N.Russia

Spread local image

Lam Dong’s exhibition space is also a place to clearly show the cultural identity of the Central Highlands - South Central region, with the harmony between the ethnic groups living together. Through images of community activities, traditional festivals, handicraft products, specialty drinks such as coffee, tea, etc., viewers have the opportunity to understand more deeply about the rich spiritual life and unique cultural values ​​of the locality.

Lam Dong's exhibition space is also a place to clearly show the cultural identity of the Central Highlands - South Central region.

This is also an opportunity for the province to connect tourism communications, promote trade and investment. Through promotional activities throughout the exhibition, Lam Dong hopes to strengthen links with provinces, cities and travel businesses, expand the tourism - trade market, and at the same time bring the local image closer to international friends.

Ms. Nguyen Thi Bich Ngoc, Deputy Director of the Department of Culture, Sports and Tourism of Lam Dong province said: “During the exhibition, the unit closely coordinated with related units to organize unique experiential activities, helping people and international friends clearly feel the dynamic development and identity of Lam Dong in the flow of 80 years of national achievements.

In the flow of 80 years of achievements of the country, Lam Dong has, is and will continue to make worthy contributions with steady, creative and distinctive steps. With the theme “Convergence and Shine”, the province not only introduces its achievements but also spreads the desire for development, the spirit of integration and the mettle of a locality that always looks to the future.

Source: https://baolamdong.vn/lam-dong-hoi-tu-va-toa-sang-389069.html