Vinamilk 's exhibition space is designed to be modern, friendly and creative - Photo: VGP/LN
Vinamilk: Serving the Vietnamese people for nearly half a century
Right from the first days of the Exhibition "80 Years of Independence - Freedom - Happiness Journey", Vinamilk's display and experience space quickly became an attractive destination for people of all ages, not only because of the familiarity of the brand, but also thanks to its modern, friendly and creative approach.
"Vinamilk is proud to be considered a national brand, attached to and serving the Vietnamese people for nearly half a century. At this exhibition, Vinamilk's display and experience space not only introduces quality nutritional products, but also conveys the spirit of the intersection between tradition and modernity, between the roots of a state-owned enterprise and the stature of a top 1 brand with the most potential globally according to a recent assessment by Brand Finance", Ms. Bui Thi Huong, CEO of Vinamilk shared.
Not only a place to display products, Vinamilk also integrates information about the development journey of the enterprise from the early days of its establishment to its current position as a national brand, accompanying the development of the country.
Many people visited the exhibition space and experienced Vinamilk products at the exhibition - Photo: VGP/LN
Vinamilk renews itself to approach the public in an effective and modern way.
During the exhibition, the number of visitors to Vinamilk's display and experience space was always high. This is not only a testament to the consumer's attachment to the brand, but also shows how Vinamilk innovates to approach the public in a more effective, modern and closer way.
Bui Thi Nhu Y (22 years old) from Ho Chi Minh City to Hanoi , when coming to Vinamilk's display area at the exhibition, exclaimed: "I am very impressed with Vinamilk's modern and neat exhibition space. When I tried Vinamilk's milk here, I found it very delicious and the packaging is very beautiful."
Vinamilk brings to the exhibition interesting experiences through visual representations of breakthroughs in innovation, science and technology to create international standard nutritional products, leading consumer trends.
Vinamilk offers about 101,000 products for visitors to enjoy many flavors from fresh milk, nut milk to cool ice cream - Photo: VGP/LN
"Since its establishment and throughout nearly 50 years of development, Vinamilk has always determined its mission to be 'care'. We care for people with the best nutritional products that meet international standards," affirmed Mr. Nguyen Quang Tri, Vinamilk's Marketing Executive Director.
Vinamilk's journey began in 1976. From the first steps with many difficulties, Vinamilk has constantly strived to rise up, becoming the leading dairy enterprise, the national brand of Vietnam. Vinamilk is now on the world map with its presence in 65 countries, with a diverse product portfolio such as liquid milk, yogurt, condensed milk and specialized nutritional lines.
"After nearly 50 years of development, Vinamilk has grown steadily. According to a recent announcement by Brand Finance, we are recognized as the top 1 most potential milk brand in the world. This achievement is the resonance of the love and trust of the Vietnamese people. It is also the driving force for Vinamilk to continue to devote all its heart to the mission of taking care of health, improving the physical and intellectual level of Vietnam and bringing the national brand far and wide on the world map," Ms. Bui Thi Huong shared.
Le Nguyen
Source: https://baochinhphu.vn/vinamilk-tao-diem-nhan-tai-trien-lam-80-nam-hanh-trinh-doc-lap-tu-do-hanh-phuc-102250830205919181.htm
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