Sa Pa is among the top mountain and small town destinations in Asia.

With breathtaking natural scenery and ethnic villages with distinctive local culture, Sa Pa in Vietnam has risen to 6th place in the list of top mountain and small town destinations in Asia.

Sa Pa is famous for its beautiful terraced fields and ethnic villages with unique cultural features.

Digital travel platform Agoda has just released a list of Asia's top mountain and small-town destinations, offering a journey away from the hustle and bustle of life and into a land of peace.

In this year's rankings, Sa Pa of Vietnam rose to 6th place in the continent, affirming its growing appeal on the international tourism map.

A mountainous region famous for its terraced fields and ethnic villages, Sa Pa captivates visitors with its distinctive local culture, alongside the breathtaking natural scenery of the Hoang Lien Son range seen from the top of Fansipan Mountain, the highest mountain in Vietnam known as the "roof of Indochina".

The magical beauty of Sa Pa floating in the mist.

According to data from Agoda, searches for Sa Pa increased by 21%, demonstrating the growing appeal of this destination.

Peaceful mountain destinations, especially Sa Pa ward, are increasingly becoming ideal stops for those who wish to immerse themselves in indigenous culture and admire the pristine natural beauty.

Except for the rainy season (from June to August), Sa Pa always puts on a brilliant natural picture with the change of seasons: spring has plum and peach blossoms blooming in the mountains and forests of the Northwest; summer is filled with the green color of young rice mixed with the silver light of early morning dew, or autumn is the brilliant yellow color across the valley of terraced fields.

In winter, Sa Pa not only appears to float in the clouds but is also covered in a layer of snow - a rare sight in a tropical climate, making this place even more magical.

Fansipan peak.

The typical mountain markets have become one of the reasons to attract domestic and international tourists. The combination of majestic nature and unique culture has made Sa Pa worthy of being one of the most attractive mountain destinations in Asia.

The rankings were compiled from Agoda data, which aggregated accommodation searches from February 15 to August 15, 2025, across eight Asian markets with populations under 50,000. The top three spots were taken by Cameron Highlands (Malaysia), Khao Yai (Thailand) and Puncak (Indonesia). Fujikawaguchiko (Japan), Kenting (Taiwan-China), Sa Pa (Vietnam), Munnar (India) and Pyeongchang-gun (South Korea), which also made the top eight most popular mountain and small-town destinations in Asia.

(Photo: Agoda)

Agoda Country Director in Vietnam Vu Ngoc Lam shared: Sa Pa's presence in the Asian rankings reflects its unique landscape and diverse heritage that are increasingly conquering tourists.

"From vast terraced fields, trekking routes in the mountains and forests to unique traditional cultures, tourists are looking for authentic, rich in identity and different experiences compared to the pace of life in big cities," added Mr. Vu Ngoc Lam.

nhandan.vn

Source: https://baolaocai.vn/sa-pa-lot-top-diem-den-vung-nui-va-thi-tran-nho-hang-dau-chau-a-post881317.html