The TikTok channel "Gia Dinh Hai Sen" with 2.6 million followers is the name of the couple Le Van Hai (born in 1995) who are famous on social networking platforms. This couple is also the owner of the Facebook page "Hai Sen Vlog" with more than 2.3 million followers and the YouTube channel "Gia Dinh Hai Sen" with more than 2.6 million subscribers.
The TikTok channel "Hai Sen Family" attracts a large number of viewers thanks to short videos about situations in daily family life revolving around relationships between husband and wife, parents, and children with natural, humorous acting...
After becoming known to many people, the owner of this TikTok channel started to switch to selling functional foods and cosmetics. This TikToker sells a series of products mainly under his personal brand such as Hai Sen deodorant spray for underarms and feet, YLE facial cleanser, Hai Sen hair removal cream, Hai Sen exfoliator, Hai Be delicious syrup...
Hai Sen underarm deodorant product recorded more than 35,000 sales on an e-commerce platform (Photo: Screenshot).
The products are advertised mainly through videos and livestreams on the TikTok channel. The product packaging shows that the unit responsible for bringing the product to market is Hai Be Company Limited (address in Thanh Tay village, Van Phu commune, Nho Quan district, Ninh Binh province).
The prices of the products range from 100,000 VND to 400,000 VND. For example, Hai Sen deodorant spray for armpits and feet, 10ml, costs 100,000 VND; Hai Sen hair removal cream costs 250,000 VND; Hai Be delicious syrup costs 200,000 VND; Hai Be ginseng for women, 60 tablets, costs 400,000 VND/bottle; Hai Sen exfoliant costs 150,000 VND... Many products have recorded tens of thousands of sales on an e-commerce platform.
Recently, this TikToker has been embroiled in controversy over suspicions of selling poor quality products. Since the beginning of June, amid the peak of the fight against counterfeit and fake goods, many people have discovered that all products on this TikTok channel have been hidden from their shopping carts. Many customers who have purchased the products have left comments asking for an explanation from the account owner, but this TikToker has remained silent.
All products of the Hai Sen Family TikTok channel have been hidden from the shopping cart, and on the e-commerce platform, the products of the Hai Sen Family booth are also "out of stock" (Photo: Screenshot).
By June 15, many people discovered that the TikTok channel "Gia Dinh Hai Sen" had hidden/deleted all videos. The family's Facebook page with 2.3 million followers and the website of Hai Be Company Limited are also currently inaccessible. However, Gia Dinh Hai Sen's YouTube channel is still operating normally and continues to share content regularly.
On some media channels, Le Van Hai is introduced as the Director of Hai Be Company Limited. The Hai Sen brand belongs to the company, focusing on researching functional products extracted from natural herbs such as Hai Be female ginseng, Hai Sen underarm deodorant serum, Hai Sen hair removal combo...
Source: https://dantri.com.vn/kinh-doanh/chu-kenh-tiktok-gia-dinh-hai-sen-ban-gi-20250617012325509.htm
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