Hanoi tourism grows impressively, plans to upgrade experiences

The series of activities and plans that Hanoi has just announced show that the locality is proactively renewing itself, so that tourism not only increases in quantity but also aims to enhance experiences and affirm its position.

Amidst the vibrant atmosphere towards the 80th anniversary of the successful August Revolution and National Day September 2, Hanoi has recorded impressive growth in tourism .

Accordingly, in the past eight months, Hanoi is estimated to welcome 21.58 million visitors (up 13.9% over the same period last year); total tourism revenue reached nearly VND86,000 billion, up 17.1% compared to 2024.

Of these, international visitors accounted for 4.96 million (up 25.8%, including 3.49 million overnight stays), while domestic visitors reached 16.62 million (up 10.7%). Total tourism revenue of the whole city reached nearly VND86,000 billion (up 17.1% compared to 2024).

In August 2025 alone, the capital welcomed about 3.18 million visitors (up 27.5% over the same period last year), of which international visitors reached 709,22 thousand (up 42.6%), with 500,000 stays.

The number of domestic visitors also increased sharply, reaching 2.47 million, bringing total tourism revenue in August to VND12.54 trillion (31.5% higher than the same period last year). The average room occupancy rate of the hotel system reached 59%.

Along with this result, the Hanoi Department of Tourism is urgently completing the Project to innovate the management model, preserve and promote the value of the Huong Son Special National Relic Site (Huong Pagoda). At the same time, the plan to launch new tourism products with the theme "Hanoi Tourism - Convergence of Essence 2025" is also being implemented.

According to information from the Hanoi Department of Tourism, next September there will be many special cultural and tourism events such as: Hanoi Beverage Festival 2025, Hanoi Autumn Festival 2025, Hanoi Tourism Ao Dai Festival 2025.

At the international level, Hanoi will participate in the ITE International Travel Fair in Ho Chi Minh City, ITB India (India), IFTM Top Resa (France), as well as activities to promote Vietnamese tourism in the Indian and French markets.

The city also promotes local cooperation, develops training plans and surveys to connect destinations with travel businesses. Many new products are focused on development such as agricultural tourism, rural tourism, community tourism associated with ethnic minority culture, night tourism products and unique destinations such as the Hanoi Beer Museum.

This series of activities and plans shows that Hanoi is proactively renewing itself, so that tourism not only grows in terms of the number of visitors but also aims to enhance experiences, affirming its position as a cultural tourism destination, converging the top quintessence in the region./.

(Vietnam+)

Source: https://www.vietnamplus.vn/du-lich-ha-noi-tang-truong-an-tuong-len-ke-hoach-nang-tam-trai-nghiem-post1058215.vnp