Insider Vietnam, together with two strategic partners UNIK Interactive and Climax, officially organized the high-level event Insider UPLIFT VIETNAM 2025 with the theme "Beyond Boundaries: Discover breakthrough growth strategies with AI and hyper-personalization."
The event brings together business leaders, technology experts and leading innovators in Vietnam, aiming for a future of growth driven by data, AI and personalized experiences.
Instead of just chasing digitalization, today's breakthrough businesses are brands that control their own data sources, proactively build smart experiences, and flexibly change with every movement of customers and the market.
Practical solutions from operational challenges
According to a market survey, more than 60% of Vietnamese businesses are having difficulty handling scattered data, lacking effective personalization tools, and have not yet automated marketing processes. Meanwhile, customers increasingly expect fast, accurate, and personalized experiences.
At UPLIFT VIETNAM, experts from Insider will present a practical transformation roadmap: from integrating customer data through a CDP platform, applying AI to predict consumer behavior, deploying 24/7 chatbots, to automating campaigns and measuring effectiveness with optimal tools.
The goal is not just to improve operations, but to create seamless experiences and drive revenue breakthroughs.
Pioneering brands will share their transformation journey
UPLIFT VIETNAM 2025 will have the participation and experience sharing from businesses that have succeeded in digitalization and personalization such as ACFC, VFBS and CITIGYM.
ACFC & VFBS have simultaneously digitized their operating systems using Cloud POS, CRM, and ERP solutions to optimize operations at more than 350 points of sale nationwide.
Both businesses focus on improving customer service and developing agile operations teams, while deeply integrating technology platforms for sustainable growth.
CITIGYM, a key member of NovaGroup's trade-service-real estate ecosystem, is playing an important role in the field of health and modern lifestyle in Vietnam.
According to Chairman Tommy Nguyen, CITIGYM not only focuses on fitness services but also pioneers in building a multi-touchpoint customer journey, seamlessly integrating from gyms, apps, membership cards to Nova services such as real estate, travel and entertainment. The goal is to comprehensively digitize the health experience, personalize each interaction to create value beyond expectations.
Insider is an AI-integrated customer experience platform that allows businesses to personalize the journey across more than 12 channels such as website, app, email, SMS, Zalo, Facebook, push, chatbot... from a single platform.
Integrating CDPs, real-time behavioral analytics, and engagement automation, Insider helps brands optimize conversion and growth across the entire customer journey.
UNIK Interactive is a trusted digital transformation center, specializing in providing practical technology solutions, helping businesses optimize operations and improve access efficiency.
Climax Creatology is an official partner agency with breakthrough creative strengths, effective implementation strategies and deep expertise in brand campaigns and brand activation.
The combination of Insider, UNIK Interactive and Climax brings end-to-end implementation capabilities to Vietnamese brands: from campaign design to activating personalized customer journeys based on real data, under the leadership of a team of experienced creative and technology experts.
Decoding the most common “pain points” in the industry today:
In addition to sharing strategies, the event also delves into the issues that most businesses are facing today, including:
- Fragmented customer data, lack of multi-channel connectivity
- Lack of personalization in marketing messages, causing waste of advertising costs
- Manual process, less flexible and time consuming
- Difficulty in optimizing conversion rates due to lack of customer journey analysis tools
- Low customer retention rates, lack of early warning of brand churn risk
At UPLIFT VIETNAM, attendees will have direct access to technology solutions and operational strategies built to thoroughly address the above challenges./.
Insider UPLIFT VIETNAM 2025 will take place from 14:00 to 17:30, Thursday, August 14, 2025 at Sheraton Saigon Grand Opera Hotel, District 1, Ho Chi Minh City.
Participants: Business leaders, marketing experts, technology, digital transformation, customer care.
Format: Free to attend, pre-registration required.
Registration link: https://bit.ly/40YVaZ1
Source: https://www.vietnamplus.vn/uplift-vietnam-2025-chien-luoc-tang-truong-dot-pha-cung-ai-va-sieu-ca-nhan-hoa-post1052936.vnp
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