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Ho Chi Minh City: More than 500 domestic and international brands participate in City Sale 2025

On the morning of August 29, the Department of Industry and Trade of Ho Chi Minh City opened the event "Branded Goods Promotion - City Sale" in 2025 - the highlight of the concentrated promotion program - the "Shopping Season" shopping season.

Hà Nội MớiHà Nội Mới29/08/2025

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Vice Chairman of Ho Chi Minh City People's Committee Nguyen Van Dung speaks. Photo: M. Tuan

Speaking at the opening ceremony, Vice Chairman of Ho Chi Minh City People's Committee Nguyen Van Dung emphasized: The event is a shopping festival for people and tourists, contributing to affirming the city's pioneering role in developing trade, services and tourism .

In the coming time, the city will continue to promote trade promotion programs, develop brands, expand modern distribution channels, promote innovation and cashless payments. All of this is to support businesses to develop sustainably and improve the experience for residents and tourists.

According to the Organizing Committee, City Sale 2025 brings together more than 500 domestic and international brands, spanning many product lines, from cosmetics, perfumes, fashion , accessories to household appliances... with discounts of up to 80%.

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People and tourists happily shop at the booths at Ben Thanh metro station. Photo : M. Tuan

At the same time, the Department of Industry and Trade has increased coordination with banks and payment intermediaries to deploy many solutions to promote cashless payments, aiming to form modern, safe and convenient payment habits for people and tourists.

The event will take place until September 7 at Ben Thanh metro station and Diamond Plaza, SC VivoCity, and Mega Mall Thao Dien shopping centers.

Director of the Department of Industry and Trade of Ho Chi Minh City Bui Ta Hoang Vu said that after many years of implementation, "City Sale" has become an annual event, creating a strong ripple effect, contributing to attracting international tourists, especially the customer segment interested in shopping for luxury goods.

Source: https://hanoimoi.vn/tp-ho-chi-minh-hon-500-thuong-hieu-trong-nuoc-va-quoc-te-gop-mat-tai-city-sale-2025-714483.html


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