Besides production and business, priority sectors, consumer credit is the "target" of commercial banks with the goal of increasing outstanding loans in the second half of 2025.
This year, in the context of economic recovery and development, Ha Tinh people have been more "generous" in consumption with the demand for housing, real estate, means of transport, household equipment to serve the needs of life... In particular, the credit group serving the purchase of houses, land... is forecast to have a high growth rate in the fourth quarter of 2025, opening up expectations of strong growth for consumer credit of "banks".
Seizing the opportunity, commercial banks in Ha Tinh have launched preferential credit programs for the consumer segment. Not only short-term loans but also medium and long-term loan packages, customers also enjoy preferential interest rates. Financial support from banks has created resources to improve the quality of life for Ha Tinh people, promote domestic consumption, economic growth and contribute significantly to limiting the situation of "black credit", especially in rural areas.
Ms. Tran Thi Thuy Anh - an employee of Hyundai Ha Tinh Dealer shared: From the second quarter of 2025 onwards, sales at showrooms have increased significantly. Currently, about 30 - 40% of customers buying cars at showrooms have a need for bank loans, using the car as collateral. It is forecasted that the demand for car purchases will increase towards the end of the year, which is an opportunity for banks to develop consumer credit.
Ms. Nguyen Thi Hanh - Head of Retail Credit Department, Vietcombank Ha Tinh said: The demand for loans to buy land, houses, cars, etc. tends to increase in the second half of 2025. Vietcombank is implementing consumer credit programs (with collateral) with short-term interest rates from only 5.2%/year, fixed interest rates for 12 months are 6.3%/year... In addition, many customers choose the unsecured loan program for those who receive salaries through Vietcombank . Accordingly, from April 1, 2025 to December 31, 2025, officers and employees with stable income and receiving salaries through Vietcombank can borrow for consumption without having to mortgage assets with preferential interest rates from only 6%/year depending on the job position. The increased demand for consumer loans has contributed to the branch's overall outstanding debt growing quite well. Vietcombank Ha Tinh's total outstanding debt currently reaches VND18,058 billion, of which consumer loan outstanding debt reaches VND2,530 billion.
In the housing loan segment, real estate is also expected to grow in the second half of the year. Implementing the Prime Minister's direction on developing social housing and housing for young people under 35 years old, a series of commercial banks have "run" preferential credit packages specifically for this segment. Accordingly, BIDV Ha Tinh is applying a 40,000 billion VND home purchase package from the system specifically for young people under 35 years old with a fixed interest rate of 5.5% in the first 3 years, no principal payment in the first 5 years, maximum loan term of 40 years.
Also in the housing segment, from March 2025 to December 31, 2025, SHB Ha Tinh will implement a preferential credit program from the system to serve the needs of home buying, especially for young people with interest rates from only 3.99%/year, no principal payment for up to the first 60 months; preferential interest rate application period is up to 1 year and maximum loan term is up to 35 years...
Economists forecast that real estate and construction credit will continue to grow positively in the second half of 2025 thanks to the real estate market continuing to recover after related laws take effect and legal difficulties are gradually resolved.
Mr. Le Van Hoang (Thanh Sen ward) said: "Never before have young people like us had so many opportunities to borrow preferential loans to buy houses and land like this period. From the State banking system to the non-state joint stock commercial banks, all have designed credit products with flexible interest rates and long repayment terms. After a period of saving, we recently decided to borrow an additional 900 million VND to change to a more spacious place to live."
According to records, in addition to large loans such as: building houses, buying land, repairing houses, buying cars..., people's consumption and shopping needs increase sharply during the new school year and the end of the year, creating a "golden opportunity" for "banks" to develop credit contracts.
In addition to direct loans, the rate of customers borrowing online in the form of mortgaging online savings books has also tended to increase recently. With this modern lending channel, in addition to customers benefiting, it also creates a platform for credit institutions to promote transactions on digital banking.
According to data from the State Bank of Vietnam (SBV) Region 8, the outstanding consumer debt of the Ha Tinh banking sector currently reaches over VND 16,868 billion. The increase in consumer credit reflects the growth and expansion of Ha Tinh people's consumption demand. From there, it has a positive impact on the production - business, trade - tourism and service activities of enterprises and production - business households in the area.
According to the leader of the State Bank of Vietnam Region 8, determining the room for consumer credit growth in the second half of 2025, the unit will continue to direct credit institutions in the area to reduce lending interest rates; increase access to capital for businesses and people. At the same time, continue to implement credit packages to meet the capital needs for production and business in a timely manner, serving the legitimate consumption needs of people and businesses; strive to increase credit growth while controlling credit quality, and soon complete the credit growth target for 2025.
Source: https://baohatinh.vn/ngan-hang-don-luc-cho-tin-dung-tieu-dung-cuoi-nam-post292572.html
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