SGGPO
Since June 2023, Katinat Saigon Káfe has been using revenue for charity through the "Donation By Purchase" feature on MoMo to carry out the community project "Living well with Katinat".
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| Katinat cooperates with MoMo |
The project not only inspires young people by making 1,000 VND more meaningful than ever, but also redefines the concept of "charity" as not something big, but a simple daily activity that anyone can easily contribute.
Through the program, Katinat hopes to be a pioneering enterprise that creates trends and leads changes in implementing CSR programs, thereby spreading to other enterprises the responsibility to society and the community and together develop sustainably.
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With each payment transaction using MoMo at all Katinat Saigon Káfe stores nationwide, Katinat Saigon Káfe will donate 1,000 VND to the project to build a new school, building a future for children in the highlands.
The fundraising amount of 1,000 VND will be automatically transferred to the project as soon as the customer successfully pays at the store without any further action. The entire amount and donor information are displayed transparently, clearly, and updated in real time on both the website and the MoMo application.
After more than 1 month of implementation, the project has received more than 43 thousand contributions from the community to bring positive values to society. The goal of the project is to successfully raise 500,000,000 VND, within 1 year (June 1, 2023 to June 1, 2024), to build 2 new schools in Na Hat (Son La) and Na Ngua ( Dien Bien ).
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