Latte coffee combined with broth and cooked pork intestines is causing a stir on social networks - Photo: SCMP
According to the South China Morning Post, this special cup of coffee costs 32 yuan (about 4 USD) and is described as having three layers of flavor: the top, middle and back. The higher the level, the more pronounced the flavor of pig intestines.
Pork Intestine Coffee Causes Controversy on Social Media
“Red braised pork intestines are a very popular specialty in Giang Du. I want to combine my hometown's traditional food with coffee to both promote the restaurant and introduce local cuisine ," said owner Truong Vu Tri.
According to Mr. Truong, the restaurant imports cooked pork intestines from a famous restaurant in the city, then extracts the liquid and mixes it with the latte.
“We measure exactly 6g of pork offal into each cup of coffee - this number was determined after many experiments. We want customers to feel the delicious taste of pork offal without losing the characteristic flavor of coffee. Hopefully most customers will feel comfortable with this combination" - Mr. Truong said.
He describes the overall flavor as “sweet and salty,” similar to… salty cheese.
Strange drink mixed with pig intestines helps Chinese coffee shop increase sales 4 times - Photo: SCMP
Since the coffee mixed with cooked pig intestines went viral in early June, sales at the Jiangdu coffee shop in Sichuan Province, China, have more than quadrupled. According to the shop owner, 80% of customers come to try this “unique” drink.
“I am a big coffee lover. When I saw someone recommending pork offal coffee online, I decided to try it,” said a female customer from Chengdu (Sichuan).
Another guest from northern China also said: "Many people in the north are not used to eating pig intestines, but I think this coffee is still acceptable."
On Chinese social media, the story quickly attracted attention. "This idea is not bad. I want to try it," one netizen commented.
Chinese TikToker experiences pork belly coffee - Video : Douyin
Meanwhile, another person objected: “This is weird. I like coffee and I don't mind eating pork offal, but combining the two is not good at all."
"Oh, just hearing about it makes me want to throw up, a culinary disaster"; "anything can happen"; "instead of eating a bowl of porridge and then a cup of coffee, now I just mix it all together, it's faster"; "laxative coffee"... - some netizens commented.
Bold innovations in coffee brewing are not uncommon in China. Previously, a coffee shop in Jiangxi Province (eastern China) attracted attention when mixing lattes with fried chili and spicy pepper powder.
In Yunnan province (southwest), another shop also "caused a storm online" when it sold coffee with fried worms.
Source: https://tuoitre.vn/ca-phe-long-heo-tham-hoa-am-thuc-thuoc-xo-2025062609553227.htm
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