Agribank Dong Long An Branch: Promoting digital transformation, improving customer service

Step by step, applying technology to all banking activities, Agribank Dong Long An Branch, Long An Province is constantly innovating to serve customers more quickly, accurately and conveniently. From applying internal software to developing digital banking services, the Branch is contributing to realizing the goal of cashless payment and national digital transformation.

Innovation from the closest things

Digital transformation at Agribank Dong Long An Branch is not something far-fetched or complicated, but rather practical changes from the daily work of bank staff to the experience of each customer.

The branch has invested heavily in technological infrastructure such as computer systems, security cameras, ATMs, CDM machines, ensuring safety and convenience for transactions. Internal management software such as credit software, product consulting handbook software, etc. has helped staff work faster, more accurately, reduce manual operations, thereby increasing work efficiency and serving customers better.

In particular, Agribank Dong Long An branch has built its own financial analysis software , helping to evaluate the performance of each staff member based on the financial results, a new step in applying digitalization to management. The branch has also built its own transaction scheduling software "Get online number - transact immediately" to help customers proactively get a queue number remotely, take the initiative in the time of transaction, and do not need to go to the bank to wait for the traditional number as before.

In addition, the Branch is planning to deploy and implement a chatbot system to look up professional information for officers and employees, helping to quickly access processes, forms, and product and service information; enhance communication through vivid, easy-to-access video products, helping to attract customers' attention. The Branch focuses on training and improving the capacity to apply artificial intelligence (AI) for officers, thereby supporting data analysis, optimizing business processes and improving the quality of customer consultation.

Customers are at the heart of digital transformation

Not only innovating internally, the Branch also promotes the provision of convenient digital banking services to customers. Agribank Dong Long An Branch actively deploys and expands the application of digital banking products and services, contributing to the effective implementation of the national digital transformation goal and cashless payment under the direction of the Government and the Agribank system.

Customers can deposit money at CDM machines without going to the counter, transfer money, pay bills, save online via Agribank Plus, collect debt automatically from accounts, pay interest automatically, open cards online, pay tuition, electricity, water, hospital fees or simply scan VietQR codes to make cashless payments,... These solutions not only bring convenience and safety to customers but also significantly reduce the load on the direct transaction department at the counter.

Digital transformation is not just about technology but about changing the way we serve.

At Agribank Dong Long An Branch, digital transformation is not just about investing in technology, machinery or modern software. Above all, it is a strong shift in service thinking so that every customer coming to the bank feels faster, more convenient and more satisfied in every transaction.

The branch has been spreading the spirit of digital transformation to every staff member and every transaction officer, so that each software application operation is performed quickly and the process is more streamlined - all aimed at saving time, improving service quality and bringing the most practical value to customers.

Digital companion - rural attachment

Digital transformation is an inevitable trend of modern banking. The valuable thing is that at Agribank Dong Long An Branch, this process takes place in line with actual needs, focusing on customers and aiming to better serve the people in their homeland Long An.

In that journey, each applied software and each deployed technology is not only a technical solution but also a commitment to always accompany the people and the countryside to develop from digitalization./.

Mai Huong

Source: https://baolongan.vn/agribank-chi-nhanh-dong-long-an-day-manh-chuyen-doi-so-nang-tam-phuc-vu-khach-hang-a197428.html