International visitors to Vietnam hit record high in first 7 months of the year

In the first 7 months of 2025, the total number of international visitors reached 12.2 million, an increase of 22.5% over the same period in 2024.

Vietnam welcomed a record number of international visitors in the first 7 months of the year. Photo: Hai Nguyen

According to data from the General Statistics Office, in July 2025, the total number of international visitors to Vietnam reached 1.56 million, an increase of 6.8% compared to June and an increase of 35.7% compared to the same period last year.

In the first 7 months of 2025, the total number of international visitors reached 12.2 million, an increase of 22.5% over the same period in 2024 and an increase of 25% over 2019 (the period before the COVID-19 pandemic).

In July, the European market witnessed the biggest increase, reaching 38%. This is considered a very positive signal showing the effectiveness of the open visa policy and a series of promotional activities of the Vietnam National Administration of Tourism, the Ministry of Culture, Sports and Tourism in recent times in 6 European countries (France, Italy, Switzerland, Poland, Czech Republic and Germany).

Chart of international arrivals to Vietnam by month, 2025 (thousand arrivals). Source: General Statistics Office

In terms of market size, China continues to be the largest market sending visitors to Vietnam with 3.1 million arrivals (accounting for 25.5%). South Korea ranked second, reaching 2.5 million arrivals (accounting for 20.7%). The following markets include Taiwan (China) (ranked third with 737 thousand arrivals), the US (ranked fourth with 522 thousand arrivals), and Japan (ranked fifth with 380 thousand arrivals).

The 10 largest markets for Vietnamese tourism also include Cambodia (401,000 arrivals), India (387,000 arrivals), Australia (324,000 arrivals), Russia (315,000 arrivals), and Malaysia (304,000 arrivals). Russia continues to be the largest market in the European region and ranks 9th on the list.

Most markets recorded growth. Of which, Asia increased by 22.4% with the main driving force from large markets in the Northeast Asia region: China (up 45.7%), Japan (up 18.2%), Taiwan (China) (up 6%).

On the other hand, the Korean market saw a slight decline of 2.5%.

Top 10 customer sending markets in the first 7 months of 2025 (thousand visits). Source: General Statistics Office

Nearby markets in the Southeast Asian region with positive growth include: Philippines (up 99.1%), Cambodia (up 54.4%), Indonesia (up 12.2%), Malaysia and Singapore (up 8.1%), Thailand (up 7.1%). Two potential markets Australia and India continued to grow well, reaching 15.1% and 42.5%.

European markets continued to grow well. The main markets included Russia (up 156.6%), the UK (up 22.2%), France (up 23.1%), Germany (up 17.2%), Italy (up 25.9%), Spain (up 14.9%), Sweden (up 16.5%), Denmark (up 14.1%), Belgium (up 18.0%), Norway (up 21.1%)...

The number of visitors from the Polish and Swiss markets increased by 44.8% and 15.8% respectively compared to the same period in 2024 thanks to the short-term visa exemption policy under the 2025 tourism development stimulus program.

Laodong.vn

Source: https://laodong.vn/du-lich/tin-tuc/khach-quoc-te-den-viet-nam-cao-ky-luc-7-thang-dau-nam-1553445.html