Vice Chairman of the City People's Committee Phan Quy Phuong spoke at the meeting.

On the morning of August 7, Vice Chairman of Hue City People's Committee Phan Quy Phuong had a working session with Carlsberg Vietnam Brewery Company Limited to remove difficulties, promote the progress of the project to increase the capacity of the brewery in Phu Bai Industrial Park and listen to recommendations from businesses.

According to a report from Carlsberg Vietnam, the Hue Brewery Expansion Project with a total investment of more than VND3,400 billion is entering the stage of completing equipment installation and testing. The line is expected to increase capacity from 410 million liters to 600 million liters/year and will officially operate in September 2025.

A representative of Carlsberg Vietnam said that the first 6 months of 2025 continued to be a difficult period for the beer industry due to weak purchasing power, changing consumer trends and increased competitive pressure. The company's total consumption output only reached about 133 million liters, down compared to the same period.

Despite many challenges, the enterprise still maintains stable jobs for more than 1,600 workers, while contributing over 1,500 billion VND to the budget, a figure that city leaders consider very remarkable in the general context.

At the meeting, Carlsberg Vietnam Brewery Co., Ltd. proposed that the Hue City government continue to create favorable conditions for the expanded production line to operate on schedule, especially in terms of procedures, technical infrastructure and inter-sectoral coordination.

In addition, the company also proposed that the city support in promoting product consumption, controlling craft beer of unknown origin, counterfeit goods, which are significantly affecting the brand's reputation. Carlsberg Vietnam also wishes to increase coordination in organizing cultural and community events, associating beer products with the typical image of Hue.

Representative of Carlsberg Vietnam Brewery Company Limited made recommendations at the meeting.

Speaking at the meeting, Vice Chairman of Hue City People's Committee Phan Quy Phuong affirmed that the city government always accompanies businesses, especially during the period of economic recovery after the pandemic and market fluctuations.

“We listen, share and will direct departments and branches to coordinate closely to effectively remove obstacles, from infrastructure to administrative procedures, creating a stable and transparent investment environment,” said Mr. Phuong.

The city leaders also asked Carlsberg Vietnam to continue to innovate its consumption model associated with Hue tourism and culture; to participate deeply in iconic events such as Hue Festival, Ao Dai Festival, Royal Night... At the same time, they emphasized that businesses need to focus on sustainable development, environmental protection, efficient use of energy and care for workers' rights.

“We hope that Carlsberg Vietnam will not only expand production but also be part of the development strategy of Hue - a heritage city that is changing strongly but still preserving its identity," Mr. Phuong emphasized.

Le Tho

Source: https://huengaynay.vn/kinh-te/hue-luon-tao-dieu-kien-de-carlsberg-viet-nam-mo-rong-dau-tu-156472.html