Promoting e-commerce development: Transparency of e-commerce environment is needed

For e-commerce activities to develop sustainably, it requires synchronous coordination between state management agencies, the business community and raising consumer awareness. Thereby, it will contribute to the formation of a healthy, transparent and effective e-commerce ecosystem, creating a foundation for long-term growth.

* Mr. Nguyen Ngoc Tu - Head of Khanh Hoa Provincial Tax Department: Strengthening tax management for e-commerce activities

From July 1, 2025, Decree No. 117/2025 of the Government regulating tax management for business activities on e-commerce platforms and digital platforms of households and individuals will take effect. This is a major adjustment in tax management, aiming to increase the efficiency of tax collection for online business activities. In particular, assigning e-commerce platforms to deduct and pay taxes on behalf of sellers helps simplify tax obligations for sellers, while improving the efficiency of tax management in the digital business environment.

Mr. Nguyen Ngoc Tu - Head of Tax Department of Khanh Hoa province.

In the coming time, the provincial Tax Department will focus on propaganda so that organizations and individuals doing e-commerce business understand and implement. The tax agency recommends that business owners, legal representatives of enterprises, households and individuals doing e-commerce business and doing business on digital platforms proactively approach and learn about tax laws and comply with tax registration, declaration and payment as prescribed; individuals who have been doing e-commerce business and doing business on digital platforms but have not yet registered for tax need to urgently register, declare and pay taxes fully, on time and promptly with the tax agency. The Tax Department will review and compare the database source with the tax declaration and payment situation of organizations and individuals doing e-commerce business. In case of not receiving cooperation from taxpayers, the Tax Department will inspect and strictly handle business activities that do not perform or do not fully perform tax obligations as prescribed. In cases of intentional non-compliance, the tax authority will consolidate the records and transfer them to the competent authority to investigate and handle tax evasion in accordance with the provisions of law.

* Mr. Vo Van Khanh - Chief Representative of the E-commerce Association in the Central Highlands region: Opening up great opportunities for businesses

Mr. Vo Van Khanh - Chief Representative of the E-Commerce Association in the Central Highlands region.

Nowadays, e-commerce is no longer a trend but has become an inevitable system in the modern economy . With the mindset that wherever consumers are, there will be solutions to access them, online business is attracting a large number of consumers. This is an important channel for businesses to help optimize resources, opening up great opportunities for businesses to reach out to the national and international markets. Applying technology to business helps save costs, increase efficiency in reaching customers and enhance competitiveness for businesses, especially small and medium enterprises. However, for businesses, being on the e-commerce platform does not mean success, but must be analyzed and evaluated like traditional business, requiring businesses to analyze, find solutions and appropriate consumer groups to have effective access and provide optimal development directions and plans for products on the e-commerce platform.

* Mr. Phan Quy Thanh - Vice Chairman of the Provincial Consumer Rights Protection Association: Need to tighten management of e-commerce platforms

Recently, the Provincial Consumer Protection Association has received a number of complaints and feedbacks related to e-commerce activities, such as: Delivery of fake goods, poor quality goods, false advertising or refusal to provide warranty, return products, etc. Thereby, the association has coordinated with relevant units (Market Management, Enterprises) to promptly handle and support consumers. In addition, the association also regularly organizes propaganda and training to raise legal awareness for consumers and promote safe shopping habits in the online environment.

Mr. Phan Quy Thanh - Vice Chairman of the Provincial Consumer Rights Protection Association.

However, in reality, there are still many shortcomings in e-commerce, especially the lack of information transparency, commercial fraud and protection of personal privacy. We recommend that the authorities tighten the management of e-commerce platforms, especially the control of product information and the responsibility of sellers. At the same time, there should be a transparent and quick handling mechanism when complaints arise. On the consumer side, it is necessary to raise awareness, choose reputable platforms and be careful in providing personal information.

* Mr. Nguyen Duc Thuan - Director of Canh Dong Viet Food Joint Stock Company (Bao An ward): There are still obstacles

Mr. Nguyen Duc Thuan - Director of Canh Dong Viet Food Joint Stock Company.

Thanks to online platforms, we reach customers quickly, expand the market without being limited by geographical space. In addition, e-commerce also helps optimize operating costs, automate sales processes and improve consumer experience. However, the weakness of current e-commerce platforms is the lack of strong enough market analysis facilities, and the inability to collect, process and act on customer feedback. In addition, businesses in the process of applying e-commerce still face many obstacles in terms of resources, operating costs, and adapting to regulations...

* Ms. Trinh Ngoc Anh - Tay Nha Trang ward: Many conveniences but also many risks

As a regular online shopper, I find shopping through e-commerce platforms and social networks very convenient. With just a few clicks on my phone, I can order the items I need. In addition, comparing prices and designs between shops is also very easy; the products are diverse. In addition, many platforms also have promotions such as free shipping, discount vouchers, and even cashback via bank cards...

Ms. Trinh Ngoc Anh - Tay Nha Trang ward.

However, the online shopping experience has made me laugh and cry many times when the product images online are sparkling but in reality the quality is poor. Besides, the security of personal information is also a concern when buying goods via social networks. Therefore, I hope that e-commerce platforms need to tighten the inspection of goods, especially the origin and quality of products. At the same time, it is necessary to build a clearer and more transparent consumer protection mechanism, especially in the return and complaint policy...

K.HA - H.NGUYET (Written)

Source: https://baokhanhhoa.vn/chuyen-doi-so/202507/thuc-day-phat-trien-thuong-mai-dien-turat-can-minh-bach-moi-truong-thuong-mai-dien-tu-8392b08/